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Do you accept a specific format or video content?
Please submit an .mp4 video file of any content type, genre, or style.
What is the benefit of TV availability if the video is already on YouTube?
YouTube is free with no barrier to entry. TV is exclusive and perceived as the more authoritative platform. TV is the biggest screen for most people; it is a gathering spot (eg, movies, Olympics, elections). Placement on TV introduces your content to a new audience when they are relaxed on a couch or a bed with less urgency to swipe right, as often TV is left on for background noise, regardless of the content playing. People are generally bored with content from the big box players, which is why TikTok and YouTube are popular. The content is user-generated, a proven concept for viewership. People want to watch what regular folks create. On social media, not having a lot of views or likes is why some do not engage with your video. Those metrics are not viewable on TV so that they will consider your content based on your thumbnail, title, and video description.
UGC TV is on Roku. What is Roku TV's audience?
The 2024 data from Roku indicates that Roku is available in 16 countries and more if users access Roku via a VPN. Roku has 89.9 million active user accounts worldwide.
How long is the video visible on my Roku TV?
We guarantee 90 days of visibility for the fee requested.
Why does the video need to live on YouTube first?
Your video passing a YouTube check reassures us about the safety of adding it to our TV channel. In that case, we do not want to be triangulated into a challenge of video ownership or copyright claims. If you do not want the video visible to the public on YouTube, make it unlisted, but do not make it private, or we will not be able to verify the status. We will also need the YouTube link and a screenshot of proof that your video passed the YouTube inspection for our intake form. An Authorized UGC TV Media Broker is the only way to submit content to this channel. Either apply to become an Authorized Media Broker or ask us for a list of active Brokers.